You may have noticed that I was blogging a lot through the months of August and September. I had a blog post happening pretty much everyday. I wanted to test out what would happen for my blog if I published something each day for a couple of months. It was a fun exercise and since I’ve refreshed my blog this year, I’ve had a lot of new ideas for blog posts to share.
So, what exactly happened when I posted on my blog everyday?
The Pros
More views. As one would probably assume, posting everyday brought more traffic to my blog, moreso than I’ve ever had in my blog’s history. Some days my views went up to 200, which is pretty good for a smaller blog. It was really encouraging to see my blog taking off for the first time since I started it over a decade ago.
More followers. Putting more content out there has definitely reached a lot more readers. Posting a lot can generate more interest since people are able to see the variety of things you post about. A lot of people tend to like blogs that post regularly. My following has gone up by the hundreds in just a matter of months due to me posting more often.
More engagement. Even more importantly than higher stats and more followers is that the engagement level has gone up, especially after doing the “post a day” challenge. It’s been really nice having people return to my blog everyday to see what I’ll be writing next. I watched a Youtuber not long ago who mentioned that if you’re a smaller/newer account who wants to increase your engagement, post more often, because the biggest way to get noticed is to put yourself out there, of course.
Inspiration. I’m an ideas person, so this was a really fun challenge for the inspiration. I love being productive and having creative things to do. Blogging is an extension of my story writing and I really enjoyed pushing myself to post on the blog each day. It’s also opened my mind to all the different topics I can potentially cover on here to entertain others.
The Cons:
Too much posting can drive people away. One of the main reasons for this is that the audience can start to feel fatigue. You don’t want to have too much of a good thing, right? While many readers like regular, consistent content, posting too often can make them feel like they have to catch up. You don’t want to bombard people with too much too often. Some people only login to WordPress once or twice per week, so if you’re posting everyday for the long term, they’ll never be able to catch up. You start to learn what a good frequency is for yourself and your blog’s audience.
Blogger burnout. While blogging everyday is fun for the short term, it’s not sustainable for the long term. Eventually, you do want to take a break and allow more ideas to stew in your mind before you post again. There’s a balance between being productive and taking time to rest. It also takes effort to think of new ideas and write them out, so if you’re blogging too often, it can be a bit of an energy waste since a lot of your readers could miss certain posts if they’re unable to catch up with them. Posting everyday can be a little bit like spinning your wheels – you’re going fast, but you may not be going far. Steady is the best way to go.
The Takeaway: Blogging everyday is a fun challenge to do for the short term, maybe for a month or so, but for the long term, a more spaced out schedule is better. I’ll stick to posting 2-3 times per week, sometimes more if I’m feeling really ambitious, but I like to have a nice balance where people can keep up with what I’m posting.
Thank you so much for reading! I hope you all have a great day. Happy blogging! xx
Musings Of A Wildflower 
True, there are pros and cons to blogging every day. I try and post something everyday, but try not to go mad. Then I see another word prompt and off I go again.
Hehe well it’s awesome you can maintain daily posting. It is a good way to get yourself out there more. I haven’t been getting notifications for your blog for some reason. I’ll hop on over now and do some reading. 🙂
Or do you have a blog at another location? :3
Don’t have time for more than one blog 🙂
Hm okay lol maybe I am having trouble finding your posts. I’ll try again.
I don’t post every day. I post once a week and every Thursday. I forgot today and will try and post maybe tomorrow at the latest. I used to run 3 blogs and that got very overwhelming. I’ve stopped blogging on 2 of them and only blog on 1 now.
Aw well it’s good you’ve found the frequency that works for you. 🙂 Once per week is solid.
I’m doing a challenge on my blog right now, and I fully agree with these points. I won’t do daily again because it’s a lot of work on this side for a blog that isn’t monetized at all. Also I know for me it’s nicer to read blogs from a few different people versus daily, so I’ll be posting once a week or 2 times a week moving forward for this blog. My lifestyle one I like to do 2-3 times a week because the content is soooo varied. I’m so glad I’m not alone in seeing these points. AND you saved me from writing a blog about my findings! Lol Thank you!!
LOL I am glad to hear you enjoyed my post today and that it saved you from writing one of your own. It’s a fun challenge, but yes it is a lot of work and I don’t want to overwhelm people, either. 2-3 times per day sounds solid! 🙂
I don’t know how bloggers come up with ideas for a post (or more!) every day…it’s very impressive to say the least! I agree that there is a sweet spot between creating a steady stream of content but not overwhelming readers with dozens of posts per week. I think 2-3 times per week is that ideal sweet spot.🙂 Maybe the most important thing is consistency. I decided to do one post every Monday, so far it seems better for my sanity than always feeling a pressure to post more frequently. I just don’t have enough ideas Lol!
Once per week sounds pretty solid and I think Mondays are the most popular viewing day, too! 🙂 You’re right that consistency seems to be more important that volume of posts.
I didn’t realize Monday was a popular day…Cool to know😁 Happy writing!
Happy writing to you, too. ❤
In 2012 or 2013, I set out to blog every day for the entire year. I made it about seven or eight months. Many days had more than one post. I covered politics, writing, food, music, funny things my kids did, anything that popped in my head that I felt like writing about. Short posts, long posts, skinny posts. All of that and more. I enjoyed it. But what was fundamentally lacking is significant engagement from readers beyond some likes and comments that didn’t add much. My intent with blogging has always been to try to start a conversation. I’ve given up on that becuase most readers simply don’t engage. So, I blog less frequently and … well, that’s it.
That’s epic that you were able to maintain it for several months! Pretty amazing. But true if it’s too much for too long the engagement would likely drop. And sounds like you know what you’re doing! Thanks for commenting. 🙂
I’m still starting out and need the engagement, so I’ve been trying to get one post out every day. Mostly short ones though, because I personally don’t like reading very long posts, haha. I’ve made “themes” for each day so I know what to talk about, and my #ShareSunday is the random day because I post from pics of cute animals to whatever I’m really feeling when I’m writing the post.
Thanks for laying all these out and sharing your experiences, Sara! 🙂
I’m with you on the shorter posts! I like shorter and easier to read, maybe the odd longer one if it’s interesting. That also makes sense you’re posting everyday to get more engagement. The irony in me writing this post is that I’ve still been posting almost every day ahahaha. I need the engagement, too, being honest. I love that you have a Share Sunday with animals. :3
I appreciate you reading. Thanks so much for stopping by! Xx
I love reading your posts, so I hope you don’t stop! So far I’ve been posting music on Mondays, book/writing things on Tuesdays and Wednesdays, throwback things on Thursdays, features on friends and friends’ books on Fridays… they’ve helped me put out content without having to write too much, haha :3
Don’t worry I foresee blogging for a very long time- and doing it regularly. :3 That’s a really solid schedule that you have! I need to check out your posts more this weekend.
absolutely
Hmm…well, I’d say try publishing on a schedule. Years before the pandemic struck, I managed to churn out four posts every month — published every Wednesday. Nowadays, I’m lucky if I get two entries to the finish line.
Going back to my earlier point, following a schedule does work in getting your readers hooked – that’s why some TV shows work! 😀
(Thank you for following The Monching’s Guide, by the way. Couldn’t comment on your About page, so I’m leaving this here.)
Thank you so much for commenting. 🙂 Happy to follow you! Xx
This is so true. We tried to do the same with a post each day for 3 months with two of us posting. Till we realised the exact same things you were talking about. Feels like we did the right thing now we do 3 blogs across the weekend – a poem and 2 short pieces each 🙂
Ooh that’s cool you tried it for 3 months! It is fun and a way to get yourself out there at least. 🙂 3 posts per week is a great frequency and something I’ll be trying myself.
It’s a good thing there are two of us writing our blog ! All the best , am sure you will manage 3 🙂
Thank you. :3 I seem to have a big surge of ideas, so I should be able to keep it up for the coming months. Thanks so much for following me, too!
Regular blogging is a creative exercise and will definitely keep the mind active.
Yes that’s so true. ❤
I used to do everyday, there’s no way now… To be honest I’m all over the place lol
Lol well it’s nice to try different things, right?
i did alot of blogging in August but October has been dry, no inspiration and other inspiration with head but no legs, so i leave it hunging.
Sometimes you need a break. Hope you’ll get some inspiration soon.