Why People Unfollow Blogs

Photo by Ivan Samkov

People will unfollow a blog for a variety of reasons. It’s bound to happen sometimes.

Here are some plausible reasons why someone would unfollow a blog:

#1 Your Blog Doesn’t Allow Comments

Some bloggers won’t allow the option for people to make comments. The blog becomes static, because no one is allowed to give praise or feedback on the post. Interacting with others is a big part of blogging, so if someone doesn’t want to receive comments from their viewers, perhaps blogging isn’t for them (They could consider writing articles for websites instead). Most people want the option to leave a comment expressing their appreciation/gratitude for reading something insightful. If that isn’t an option, they’ll become bored or frustrated and leave.

#2 You Don’t Interact With Your Commenters

It’s important to acknowledge the people who have taken the time to leave a comment on your blog. Assuming they’re not being rude or argumentative, it’s a good idea to thank them and engage with them (This is of course one of the best parts of blogging!) so they return again. Engaging with those who enjoy your content is also a nice way to spread kindness and good will to others. I unfollow bloggers who turn their nose up at people who comment on their blog – it’s a little disheartening when I read something that really resonated with me only to realize there’s no option to reply. Even if their content is gold, people won’t return if the author seems cold.

#3 You Post Topics That Anger Or Upset People

You have full control over what you post on your blog. It’s totally okay to post controversial stuff sometimes, but if you’re always posting inflammatory or upsetting things, many people will unfollow you. Of course, if that’s your niche you can attract an audience who likes that sort of content, but you’ll also lose some followers along the way. Sometimes you unknowingly post something that offends someone when the post was inspiring to most other people – it happens and in that case there’s not much you can do.

#4 You Were Rude To Them On Their Own Blog

If you started an argument, gave unsolicited advice, or otherwise created tension in another blogger’s comment section, they might unfollow and block you as a result. While a healthy discussion should be encouraged, be careful not to purposely start arguments with others in the Blogosphere. There’s a great bunch of people here on WordPress, so please do your best to be respectful if you can. It’s better to unfollow someone when you don’t like their content than constantly challenge them or create needless arguments online.

#5 Your Content Isn’t Relevant To Them

You can’t be all things to all people. Sometimes someone won’t like your writing style or what you post about. That’s okay. They don’t have to. Keep being authentic and engaging with those who do like your content and your blog will certainly grow over time.

#6 You Make It Too Difficult To Leave A Comment

People who visit blogs are often reading quickly and are on a time crunch – maybe they’ve stopped by on their lunch break. If you make people jump through hoops in order to leave a comment, they may not want to return to your blog and will either unfollow or not engage with your content again. Personally, I have a setting on my blog where people have to be logged in to their WordPress account in order to comment (This cuts down on trolls and spam), but I don’t make them enter their name and e-mail and ensure they don’t need to wait for approval before their comment posts. Making the commenting experience as seamless as possible is a good idea so your regular readers can leave comments hassle-free.

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Thank you so much for stopping by and reading today! I want to thank everyone who visits my blog and especially those who take the time to leave a comment. It is always appreciated. πŸ™‚

15 comments

  1. That’s good observations. I’ve certainly enjoyed all of your posts that I’ve seen. As you say in point #3 posting controversial or political content is risky. Everyone have different opinions but sharing them too often isn’t considerate of others, especially if done in an arrogant manner. I avoid that.

  2. I have a rough draft outline for this topic but I didn’t finish the draft yet! Lol πŸ˜‚ the title was going to be something like, β€œ13 Reasons Why I Unfollowed You/them/that blog.” Or something like that. I thought it was a clever title only to realize how daunting the β€œ13 reasons why” list was going to be! Sadly, I did happen to brainstorm 13 reasons but they weren’t very good…

    Personally, I can relate to the points you made. I too get frustrated when I can’t leave a comment, or it’s like jumping through hoops trying to leave one on their blog page. I don’t mind being redirected to a new page but it shouldn’t be so hard to interact with the blogger.

    • That’s so true. It makes it feel like they don’t want to interact with other bloggers. That’s too funny you were also thinking of posting about this too! I’d still like to see it if you do end up publishing it.
      Thanks so much for reading. 😊

      • I have a theory: A lot of these bloggers are self-hosted and use third party sites outside of WordPress to host their blogs. These sites are usually not compatible with the Reader features and commenting, which is why I haven’t switched to self-hosting.

        Thank you again, I’m now even more tempted to finish that article. I would post it even if you’re the only one who reads it. It needs a lot of work, but I’ll keep it in my drafts for a future article. πŸ™‚

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